ZEE BUSINESS BEST B SCHOOL SURVEY
That’s the Devil and the Deep Sea conundrum. Competition ensures that the highly price sensitive consumer today has minimal loyalty to any airline [and is even ready to switch to the Indian Railways: read 4Ps B&M cover story, June 20-July 3, 2008, ‘Laloo has the last laugh’]. The initial 3Gs are no big help in increasing switching cost of the customer, neither are promo tactics like frequent flyer or advertising various quality awards.
The worst part is that the Kingfisher combine has seen passenger market share grow to close to 30%.That is simply fabulous! But if fabulous gets fabulous losses, then any self-respecting CEO should close down the business model. Air India has cancelled around 30 flights, Jet Airways 20 flights, SpiceJet over 17 while even Deccan has cancelled 50 flights due to mounting losses. To their credit, Kingfisher, which used to operate 218 flights on 38 destinations, pruned 10 percent of its flights and also sent 47 expatriate engineers back home to cut the operating cost.
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist).
Read these article :-
B-schooled in India, Placed Abroad (Print Version)
IIPM in Financial times (Print Version)
IIPM makes business education truly global (Print Version)
The Indian Institute of Planning and Management (IIPM)
IIPM Campus
IIPM Ranked No. 1 B-School In Global Exposre - Zee...
For More IIPM Info, Visit below mentioned IIPM articles.
1500-plus IIPM students placed across the country with 44 bagging international offers
IIPM set to beat economic slowdown
IIPM, GURGAON
IIPM - Admission Procedure
IIPM awards four Bengali novelists
The Hindu : Education Plus : Honour for IIPM
IIPM ranked No.1 B-School in India, Management News - By ...
IIPM Ranked No1 B-School in India
Moneycontrol >> News >> Press- News >> IIPM ranked No1 B-School in ...
» IIPM ranked No1 B-School in India :: Education, Careers ...
The Hindu Business Line : IIPM placements hit a high of over 2000 jobs
Deccan Herald - IIPM ranked as top B-School in India
India eNews - IIPM Ranked No1 B-School in India
IIPM Delhi - Indian Institute of Planning and Management New Delhi ...
domain-b.com : IIPM ranked ahead of IIMs
IIPM makes business education truly global-Education-The Times of ...
That’s the Devil and the Deep Sea conundrum. Competition ensures that the highly price sensitive consumer today has minimal loyalty to any airline [and is even ready to switch to the Indian Railways: read 4Ps B&M cover story, June 20-July 3, 2008, ‘Laloo has the last laugh’]. The initial 3Gs are no big help in increasing switching cost of the customer, neither are promo tactics like frequent flyer or advertising various quality awards.
The worst part is that the Kingfisher combine has seen passenger market share grow to close to 30%.That is simply fabulous! But if fabulous gets fabulous losses, then any self-respecting CEO should close down the business model. Air India has cancelled around 30 flights, Jet Airways 20 flights, SpiceJet over 17 while even Deccan has cancelled 50 flights due to mounting losses. To their credit, Kingfisher, which used to operate 218 flights on 38 destinations, pruned 10 percent of its flights and also sent 47 expatriate engineers back home to cut the operating cost.
For more articles, Click on IIPM Article.
Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam Chaudhuri (Renowned Management Guru and Economist).
Read these article :-
B-schooled in India, Placed Abroad (Print Version)
IIPM in Financial times (Print Version)
IIPM makes business education truly global (Print Version)
The Indian Institute of Planning and Management (IIPM)
IIPM Campus
IIPM Ranked No. 1 B-School In Global Exposre - Zee...
For More IIPM Info, Visit below mentioned IIPM articles.
1500-plus IIPM students placed across the country with 44 bagging international offers
IIPM set to beat economic slowdown
IIPM, GURGAON
IIPM - Admission Procedure
IIPM awards four Bengali novelists
The Hindu : Education Plus : Honour for IIPM
IIPM ranked No.1 B-School in India, Management News - By ...
IIPM Ranked No1 B-School in India
Moneycontrol >> News >> Press- News >> IIPM ranked No1 B-School in ...
» IIPM ranked No1 B-School in India :: Education, Careers ...
The Hindu Business Line : IIPM placements hit a high of over 2000 jobs
Deccan Herald - IIPM ranked as top B-School in India
India eNews - IIPM Ranked No1 B-School in India
IIPM Delhi - Indian Institute of Planning and Management New Delhi ...
domain-b.com : IIPM ranked ahead of IIMs
IIPM makes business education truly global-Education-The Times of ...
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